Marketing for Roofers

Marketing for Roofers UK — Fill Your Diary With £4k+ Roofing Jobs

Quick answer

Marketing for UK roofers works best with Google Ads targeting emergency roof repair keywords (£15–£40 cost per lead), a Google Business Profile with 50+ reviews, and Meta Ads for full re-roof and flat-roof leads. Most of our roofers book 25–40 jobs per month at an average job value of £3,500–£6,000.

By the numbers

  • Avg job value: £3,500–£6,000
  • Cost per lead: £15–£40
  • Channels we use: Google Ads (emergency intent), Google Business Profile + reviews, Meta Ads (re-roofs), Local SEO (city + roofer keywords)
  • Recent result: Manchester roofing firm — From 4 to 38 booked jobs/month in 90 days.

Emergency leads on tap

We bid on 'emergency roof repair near me' keywords that convert in under 24 hours — the highest-margin work in the trade.

Re-roof and flat roof leads

Meta Ads with drone footage of your past work generate £4k–£15k re-roof enquiries at £30–£70 per lead.

NFRC + insurance trust signals

We build trust pages around your accreditations so quote-to-job conversion jumps from 20% to 40%+.

Book roofer leads on autopilot

Free 30-min strategy call. We'll show you exactly what your top competitor is doing.

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Frequently asked questions

How much should a UK roofer spend on marketing?
Most UK roofers we work with spend £1,500–£4,000/month on ad spend plus £800–£1,400 management. That generates 25–40 booked jobs/month at a 6–10× return.
Do you guarantee leads for roofers?
Yes. If we don't generate at least 3× your investment in trackable roofing leads within 90 days, we work for free until we do.
How fast do roofing campaigns go live?
Google Ads campaigns go live within 7 days. The Google Business Profile starts ranking within 30 days. Most roofers see their first booked job in week 2.

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